For HVAC, plumbing, electrical, landscaping & pest control

Stop losing $400 every time the phone rings unanswered.

Your AI workforce answers every call, books every job, dispatches the right tech, takes the deposit, sends the invoice, and follows up for a 5-star review. Without you.

The math of your industry.

62%

of calls to home services businesses go unanswered after hours and on weekends

$400

average lifetime value of a missed first-time call you never returned

8x/wk

the average shop misses this many high-intent calls, leaving $166K/yr on the table

The ROI for your business

What Sentica is worth to you.

Recovered revenue from answering 100% of calls (8 missed/wk × $400)
+$166,400/yr
Receptionist + after-hours answering service replaced
+$18,600/yr
Dispatcher + ops coordinator replaced
+$54,000/yr
Marketing manager + review responder + content writer replaced
+$84,000/yr
Bookkeeper + invoice chaser replaced
+$36,000/yr
Cost of Sentica Growth plan
−$5,388/yr
Net annual gain for a typical 6-truck home services shop
~$353,612/yr

An actual runbook

The 'flood' runbook.

When a customer calls and uses an emergency keyword, Ava follows this exact procedure — every time, day or night, with no supervisor on call.

home-services/flood-emergency.runbook.json
{
  "trigger": ["flood", "leaking", "burst pipe", "water everywhere"],
  "agent": "ava",
  "autonomy": "execute",
  "steps": [
    {
      "step": 1,
      "action": "calm_customer",
      "script": "I'm sorry, that sounds stressful. Stay on the line — I'm getting a tech to you right now."
    },
    {
      "step": 2,
      "action": "instruct_safety",
      "script": "First, find the main water shut-off valve. Usually near the water meter or where the main line enters the house. Turn it clockwise to close."
    },
    {
      "step": 3,
      "action": "page_oncall_tech",
      "policy": "skip_dave_if_mid_job"
    },
    {
      "step": 4,
      "action": "quote_emergency_surcharge",
      "value": "$185 + standard service"
    },
    {
      "step": 5,
      "action": "collect_deposit_via_stripe",
      "amount": "$185"
    },
    {
      "step": 6,
      "action": "sms_owner_summary"
    }
  ]
}

Your core team

The agents that matter most for Home Services.

AvaFront Desk & Voice
  • Answers every call 24/7 in a natural voice
  • Detects emergency keywords (flood, no heat, gas smell) and pages on-call tech
  • Books jobs to the right tech based on service area + skill
  • Quotes from your approved price sheet
  • Collects deposits via Stripe in-call
SamOperations & Finance
  • Dispatches the day's jobs and re-routes when a tech runs over
  • Sends invoices the moment a job is marked complete
  • Chases past-due invoices with personalized SMS
  • Tracks truck inventory and reorders parts
  • Sends you a morning briefing with the day's plan
LisaSales & Marketing
  • Replies to every Google review within minutes
  • Sends seasonal promos (tune-up reminders, filter changes)
  • Re-engages stale customers with personalized outreach
  • Publishes SEO blog posts ("AC repair vs replace", etc.)
  • Runs targeted ads inside your weekly budget
NoraPeople & HR
  • Posts job ads when you need another tech
  • Screens applicants against your hiring criteria
  • Schedules interviews directly on your calendar
  • Runs semi-monthly payroll and tracks PTO

Design Partner · Private Beta

"We were missing 1 out of every 3 calls — usually after 5pm. After 90 days with Sentica, we're answering 100%. The recovered revenue paid for the platform 19 times over."

Owner, 6-truck HVAC company in the Southwest US · Sentica design partner since Q1

Anonymized at the partner's request. Verified results, real business.

Questions from Home Services owners.

Will customers know they're talking to AI?+

Ava sounds like a real receptionist. Most callers don't notice. If asked directly, she's trained to be transparent: 'I'm an AI receptionist working for [Your Company]. I can book your job, take payment, and connect you with a tech.' Honesty preserves trust.

What if Ava books wrong — wrong tech, wrong slot?+

She works from your dispatch rules and your calendar. If something's wrong, you have a one-tap reschedule queue in the morning briefing. Wrong bookings during the first 30 days happen <2% of the time, and the self-improvement loop drives that toward zero.

Can she handle Spanish-speaking customers?+

Yes. Ava is fluent in 30+ languages and switches automatically when the caller does.

What about my existing FSM tool (Housecall Pro, ServiceTitan, Jobber)?+

Sentica integrates with all major field service management platforms. Ava books into your existing calendar; Sam reads jobs back out for dispatch. We don't replace your FSM — we drive it.

See your version of this.

A 30-minute demo, configured for a Home Services business like yours.

Book a Home Services demo